
Entrepreneur, Founder & CEO of SMC National, Marketing Mastermind Leader & Podcaster
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I'm Gary Bird
In my day job, I run a marketing company called SMC National and I’m here to share everything I’ve learned while growing my agency from nothing to $20M in revenue. I LOVE helping driven marketing entrepreneurs like you build on my success. Join me on a journey up the mountain as I show you how to make it BIG — by always giving more.
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Upcoming Events
Full Immersion. Unique Experience. Results Driven.

Dykema DSO Conference Workshop
July 19, 2023 | Aurora, Colorado
A comprehensive, training program designed to help dental professionals take their practices to the next level.

Full Arch Advantage
August 18-19, 2023 | San Diego, California
Learn how to create, convert, and close more full arch cases.

Dental Marketing Manager Bootcamp
October 20-21, 2023 | San Diego, California
Learn how to deliver more new dental patients for your DSO or dental group.

Dental Bootcamp Summit
March 2024 | Austin, Texas
Connect with other dental professionals and learn highly tactical marketing skills.
What People Are Saying
Great for Car Rides!!!
Wherever I go, I love listening! Gary Bird is a Marketing Savant, and his knowledge and experience transcends the dental marketing field! If you need some motivation to go build something great, listen in to every episode of this podcast!
MBEAST5702
Very Informative
I love listening to this podcast! I get excited every time a new episode is released. Being newer to the dental industry and not knowing much, this podcast has brought so many things to my attention – things that would have never crossed my mind. I am sure it will even help the more experienced professional as well. You can tell so much time, thought and energy has gone into this podcast channel. Incredible bits of information and a whole new perspective to marketing as a whole.
MACKMAVERICK
Best DSO Podcast!
Amazing content. Ton of value. Great interviews with those on the leading front in the DSO space. I listen every week!
DCHOI613
Makes Complex Ideas Easy to Understand
This podcast is great for anyone interested in learning more about dental marketing, regardless of how much the know about the industry. Gary is extremely knowledgeable and the podcast is a great way to dive into the topic. Definitely recommend!
KRISTENS17
Awesome, Useful Content
I’ve been working with Gary for years and have really enjoyed learning from him via the Dental Marketing Theory Podcast. If you want expert advice and content….you’ve found the right podcast!
SHANNEYLEW
Valuable tips and fresh perspectives
If you are in the dental world then you need to listen to Gary’s marketing expertise and business strategies! This podcast is full of valuable info that is actually interesting and helpful! Amazing content. Highly recommend!
ELIMA21
